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Our Mentor Mark Suster on The Future of TV (Partner, GRP)

February 15, 2012 by AK

1. The promise has been made for too long, People are cynical

2. The right factors are finally in place

3. YouTube is the new Comcast

4. The distributed ad platform enabled this industry to evolve

5. Internet TV is following the CLASSIC case of the “Innovator’s Dilemma”

6. Cable & Satellite packages will become music albums

7. Mass adoption of Internet video has already taken place

8. TV is the medium people prefer (whether we like it or not)

9. Video is different than text. It requires unique, creative skills

10. This revolution is starting in Los Angeles.

 



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