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While Offline TV is Falling, Online TV is Rising.

April 23, 2012 by AK

The whole trend has been about online television and how the world is transforming into streaming premium content online. Cable has been the leading provider in supplying TV shows and premium content, but cable is the news of the past. It’s been obvious that half of the world is online whether it is for business or pleasure. Over 60% of the youths have switched from cable to streaming TV shows online in the past 2 years. Many have found that a lot more content is available online and convenient. With the increase of tablets and mobile devices that have video capabilities, watching premium online has never been easier. In fact, 33% of tablet users have said they use their tablets for streaming TV show and movies online.

Cable providers like Direct TV, Comcast, Rogers are charging a lot more cable subscriptions in the past seven years. In fact, cable, satellite and pay per view services have risen 29% since 2002. Most families are paying close to $50 a month for basic cable that doesn’t provide all the popular TV channels.  Most of the time, those channels are hopeless. On the other hand, cable is an easy to use system, but online streaming has and is perfecting itself from being easier than before. A subscription with Netflix will cost a house hold 7.99 per month and can be access through PCs, tablets, playstation3, and with internet connected TVs. In addition, searching for TV shows has never been easier. The TV guide online is much more improved then the TV guide on cable. A site like TVRecaps.com is a global online TV guide which has over 13,000 videos indexed. Users are able to search for any TV show and can stream it live on networks like iTunes, Amazon VOD, Blockbuster and many more. Also, TVRecaps have gone beyond providing TV guide information by allowing users to interact with news, episode updates and being in the loop about TV on the forums.

Also sites like Tvrecaps.com allow users to search for over 13,000 videos indexed. Basically, TVRecaps is an online video search engine site that allows users to their favorite watch TV shows on reliable sources on their tablets, PCs and mobile devices. The great thing about online streaming is that a viewer has total control of what they want to watch and when they choose to. With cable, a viewer would be restricted on the time to watch, but with Online streaming, they have total control to watch it whenever they like.

Netflix has been distributing DVDs and allowing viewers to streaming content on their site. The DVD sales have generated over 60 percent of their sales. Most people would rather not have the hassle of mailing out DVDs and waiting for a new one. With that idea, close to 75% of viewers have signed up for online streaming plans. In fact, they would be saving a bundle since Netflix monthly plan of unlimited steaming is 7.99.

Recently, Redbox has teamed up with Verizon to deliver online streaming. Redbox has been distributing DVDs in vending machines pretty much all over the United States at top named stores since its beginning. They aim to persuade viewers to ditch the cable and join in the online streaming phase. However, cutting the cord does seem like a reality, but DVD rental still does exist. Redbox is planning to bring its vending machines in Canada and place them at top name stores around the country. This will aim to increase sales in the DVD industry in Canada.

The rise of TV online is here, with more and more people watching premium content online now than ever. Also the average Canadian Internet user watches about 304 online videos a month, which is a good reason to cut the cord.

 

 



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